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At Mochinut Diamond Bar, dessert lovers are treated to a delightful variety, from their signature mochinuts to corndogs and refreshing drinks.
To keep things exciting, they launch promotions and introduce new flavors and desserts every 1-2 times a month.
As a designer, I played a key role in bringing these campaigns to life by creating menus, promotional posters, coupons, X-banners, and more.
Each design was crafted to not only highlight the irresistible offerings but also to support their marketing efforts and connect with their customers in a fun and engaging way.
Menu design
With a wide variety of options, it was crucial to design the menu in a way that clearly identified each item, making it easier for customers to navigate and select their favorites.
I focused on creating a clean and intuitive layout that not only guided customers seamlessly but also incorporated seasonal designs to keep the visuals fresh and inviting. The goal was to enhance the customer experience while reflecting the playful and delicious spirit of the brand.
coupon design
For the summer promotion, I was tasked with designing special coupons to treat customers to delicious sweets.
With a focus on creating eye-catching and cheerful designs that captured the essence of summer, the promotion quickly gained traction and went viral. It was heartwarming to see customers enjoying their treats with family and friends, creating moments of joy that aligned perfectly with the brand's mission to bring people together through delightful desserts.
banner design
In a competitive neighborhood where customer preferences evolve quickly, Mochinut Diamond Bar decided to introduce Tanghulu for a limited time in response to popular demand.
To draw attention to this exciting addition, they placed a stand banner right in front of the store. I designed the banner with vibrant, eye-catching images that showcased the Tanghulu’s irresistible appeal. The design aimed to capture the dynamic burst of flavor and satisfying crunch you experience with every bite, enticing passersby to stop and give it a try.
